9 min read
17 Marketing KPIs to Track & Improve in 2025Learn why and how to track marketing KPIs like conversion rate, cost per lead, organic clicks, and open rate.
Rachel HandleyFeb 19, 2025
General Marketing
Whether you‘re new to marketing or a seasoned pro, our General Marketing category offers tips, tools, and expert advice to boost your marketing efforts. Learn from top experts and enhance your marketing skills.
9 min read
How to Promote Your Website (10 Ways That Work)Promote your site using free and low-cost tactics like on-page SEO, social media, and email marketing.
Cecilia MeisFeb 18, 2025
3 min read
7 Google Trends Alternatives for Deeper InsightsAlternatives to Google Trends include TrendFeed, Muck Rack, Semrush, Treendly, and Trend Hunter.
Vlado PavlikFeb 12, 2025
5 min read
How to Create a Marketing Calendar (+ 5 Free Templates)A marketing calendar helps you plan and execute marketing activities consistently. Learn how to build one.
Ana CamarenaFeb 11, 2025
13 min read
Free Chrome Extensions Marketers Should Use #Semrushchat
Many people use Google Chrome because they like it and find it easy to use. But the browser becomes even more powerful when you add specific extensions to it. For now, there are many different extensions that enhance the functionality of the Chrome browser and can, as a result, make marketers’ lives better.Liza VoronkovaOct 10, 2016
6 min read
10 Best Practices for Reaching Out for Business Reviews
Here you will find the 10 best practices for generating reviews from past clients that you’re working with as an agency.Sergio AicardiSep 21, 2016
7 min read
Top 6 Marketing Analytics Dashboard Tools
If you’re spending money on digital marketing, analytics are a main focus and a top priority. It’s easy to get lost in the mix, so digital marketing analytics dashboards are awesome time savers and avenues to better insights and results. If you’re ready to streamline your digital marketing analytics process, check out these top six digital marketing analytics platforms for you and your business.Sagi SolomonSep 13, 2016
6 min read
How To Use the Seven Deadly Sins of Marketing
Pride, envy, wrath gluttony, lust, sloth and greed. Intense, right? When we think of the seven deadly sins, we generally think of trying to avoid them. But what if you could use them to your advantage, strategically and meticulously turning views of your ad into clicks, leads and customers?Paul KlebanovJul 22, 2016
5 min read
4 Reasons Why Google's Firebase Is Essential if You Have a Business App
Having an app for your business is becoming more important, especially depending on your industry. The fact is that many users like to know that they can gain access to everything they need to interact with your business on a mobile app rather than having to use a mobile page on their smartphone or tablet.Sergio AicardiJun 13, 2016
3 min read
How To Create Detailed Client Proposals That Win Business (In Half the Time)
Detailed and highly customized proposals have been a big factor in my agency‘s success since I was a one-man operation back in 2001. A well-thought-out, custom proposal can bring in high-value clients you actually want to work with. The problem is, a great proposal can require serious time and effort to compile.Jason CorgiatApr 21, 2016