Keyword Strategy Builder

Plan and construct a complete SEO content strategy for your website. Analyze up to 10,000 keywords simultaneously for an in-depth understanding of your opportunities.

Build Keyword Strategy

Visualize Your SEO Strategy

Use the Keyword Strategy Builder to map out topics for pillar and subpages from seed keywords and refresh metrics to track changes in SERP features and keyword data.
a visualized web of connected topics based on seed keywords
a list of four seed keywords being entered to start the tool

Set Your SEO Roadmap

Enter up to five seed keywords, and the tool will generate a structured roadmap of topics and pages.

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Get a Bird’s Eye View of Your Keyword Strategy

Review a keyword strategy from your seed keyword. Use the Topical Overview to review their relationships.

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a visual web of related topics based on the seed keywords
analysis of the suggested pages and topics for an SEO content strategy

Review Clustered Lists for Targeted Strategy

Manage your tailored keyword lists with clustering by intent, prioritized based on volume and difficulty.

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Comprehensive Metrics in Table View

Access key metrics like intent, volume, CPC, and keyword difficulty in a concise table format.

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a table of metrics showing the value of all of the keywords in the recommended strategy
analysis of the suggested pages and topics to cover in the strategy

Refresh Data On Demand

Monitor SERP features and competitor rankings for your keywords. Refresh data to track changes in metrics.

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Integrate Your Keyword Strategy Across Semrush Tools

Send keywords to other Semrush tools like the SEO Writing Assistant or Position Tracking to unify your SEO strategy. Or, export your data in an XLS or CSV format for further analysis.
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options to export the keyword strategy to other related Semrush tools