Local citations are one of the most valuable parts of a solid local SEO strategy, but can you be sure your business profile is accurate across all the major online platforms and directories? A local search engine optimization service like Semrush Local's Listing Management tool guarantees your local listings are where they need to be and optimized to boost your local SEO rankings.
Local citations put your company in front of thousands of people actively looking for your products and services, as well as improving local rankings. Trust Semrush’s local citation service to distribute your business to the highest-authority directories and save time on manually uploading your details to dozens of websites. Include your logo, location photos, website, social accounts, opening hours… and get your business in front of potential customers today! Submitting to the important directories one by one leaves a lot of room for mistakes that can not only lose you business, but also negatively impact your local SEO.
Distributing your profile everywhere it needs to be is one thing, but making sure everything is up to date, correct, and that there are no duplicates is another job entirely. Inconsistencies in your citations are confusing for the people trying to connect with your business, as well as for search engines attempting to validate your information, like Google. But identifying errors without a local citation service means manually checking dozens of profiles regularly, which is impractical for most businesses. Semrush Local's Listing Management tool can identify problems automatically—and sort them out in seconds!
Missing out on even one important directory could leave a lot of valuable traffic (and profits) on the table. Of course, it’s not hard to check the obvious platforms like Google Business Profile and Yell, but are you aware of all the other directories in your area getting hundreds of thousands of monthly visits? The peace of mind you get from knowing there are no holes in your local citation coverage and that any potential client will be able to find you no matter where they search is priceless. Semrush Local's Listing Management tool audits your location and alerts you to top sites where your business needs to be present, something only the best local citation services can do for you.
Not everyone uses Google Maps to search for local businesses. While the search engine giant is usually the main focus for local SEOs, there are plenty of other popular directories people trust to give them up-to-date information on products and services in their area. With a complete profile, you can expect to earn yourself a share of all that traffic and see a boost in relevant users walking through your doors. On top of bringing you more website and foot traffic, well-managed local citations also work to improve the position of your business in Google’s local pack. Semrush’s local citation services check that NAP data across all directories are properly distributed and current, so you can rest assured you’ve done everything you can for what has been confirmed by Google as an important ranking factor.
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