Click Rate and Click Through Rate: What’s the Difference?
Click rate measures who received an email and clicked a link. Click-through rate is who opened and clicked.Sep 19, 2024
Carlos Silva
Senior Content Writer AT Semrush
Carlos Silva is a content marketer with over 10 years of experience in writing, content strategy, and SEO. At Semrush, he’s involved in research, editing, and writing for the English blog. He also owns Semrush’s Educational Newsletter (4M+ subscribers).
Expertise
- content writing
- content strategy
- on-page seo
- keyword research
Education
- BA in Economics Management
Author
SaaS SEO: An Actionable Strategy for Growth
Here’s exactly how to create and implement an effective SEO strategy for your SaaS website—step by step.Aug 06, 2024
How to Search a Website for Keywords
Ways to search a site for keywords: 1) Command+F, 2) Google search operators, 3) keyword tools, & more.Jul 30, 2024
Local SEO: What Is It & How to Do It
Local SEO is the process of improving search visibility, traffic, and brand awareness for local businesses.Jun 25, 2024
What Robots.Txt Is & Why It Matters for SEO
A robots.txt file tells search engine bots which pages they should and shouldn’t crawl. Learn more.Jun 12, 2024
The Ultimate Keyword Research Checklist for 2024
Here‘s a step-by-step keyword research checklist to help you rank for your target keywords.May 22, 2024
How to Run a Successful SEO Campaign in 2024
An SEO campaign is an organized effort to improve a website’s rankings in search engines. Learn more.May 10, 2024
What Are Zero-Click Searches & How Do They Impact SEO?
A zero-click search is when a user finds an answer directly in the search results without clicking a link.May 10, 2024
Contributor
SEO Checklist: 41 Tips to Optimize Your Website
Use this SEO checklist to improve your website’s search engine rankings.Sep 18, 2024
DIY SEO: 6 Steps Anyone Can Follow to Get Results
Follow the 6 steps in this handy DIY SEO guide to set up your site for higher organic rankings and traffic.Sep 18, 2024
Ultimate Guide to Google AdSense (2024 Updated)
Learn what Google AdSense is, how it works, and best practices to follow to maximize revenue.Aug 07, 2024
Keyword Search Volume: What It Is & How to Find It
Keyword search volume usually refers to the average number of monthly searches a keyword gets in Google.Jul 25, 2024